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Research has changed

Mercury Analytics has evolved from a research firm into an integrated intelligence platform designed to fundamentally change how organizations generate insight and make decisions.

Welcome to the new Mercury.

Heatmap What Your Audience Actually Pays Attention To

Spotlight image testing reveals where attention lands, what gets ignored, and which elements drive reaction — across ads, packaging, websites, or any visual asset. Share a few details and we'll show you what our spotlight image testing tool can do for you!

Spotlight Image Testing Demo